Raw & Rendered
—is Joey Camacho, specializing in designing tech-centric visuals rich with texture, color, and light.
Driven by innovation, he thrives off constant experimentation and application in order to elevate his craft. His progressive approach and methodical process has established him as a leading designer and director.
Through full-scope solo productions or creative collaborations with brands, studios, and his network of insanely talented colleagues—his work has found its way into experiential installations, commercials, title sequences, short films and campaigns worldwide.
Naturally gravitating towards technology, his work often visualizes abstract and surreal concepts. By combining his artistic sensibilities with foundations in traditional graphic design and visual communications, he produces work that is beautiful and intentional.
Raw & Rendered's dedication is amplified through his "Progress Before Perfection" Everyday Series, which began in 2014. Now in its eighth consecutive year, it documents his growth through technical exploration and personal expression.
AvantForm
Driven to make a difference for digital creators, Joey Camacho conceived and created AvantForm in 2019. Creating a brand and platform that would provide a stream of passive revenue for creators.
AvantForm officially launched in 2020 with hundreds of globally recognized artists coming together to create a "Diverse AF" community that took pride in the quality, consistency, and authenticity of their work.
In its first year, AvantForm was recognized as a leader in licensable digital art with Adobe choosing it as a collaborative partner for their Adobe Stock Premium collection.
Education
Alberta University of the Arts
B.Des. 2010
Visual Communications | Graphic Design
TD Meloche Moneex Alumnni Career Award AUA Alumni Honour Award
Inspiration & Tools
Keep moving forward.